The turmeric auction at the Chithode regulated market in Erode, which was previously held on Fridays, will now be conducted on Saturdays, starting June 20, 2025. Farmers across the district are encouraged to make use of this opportunity.

A release from Erode District Collector Raja Gopal Sunkara stated that turmeric auctions are regularly conducted from Monday to Friday between 9:30 a.m. and 12:30 p.m. at four locations — the regulated markets in Perundurai and Erode, and the Agricultural Producers Cooperative Marketing Societies in Erode and Gobichettipalayam.

Additionally, a dedicated regulated market facility with all necessary infrastructure has been established at Chithode exclusively for turmeric. Since April 14, 2025, auctions have been conducted there through the electronic National Agricultural Market platform.

Based on requests from farmers, the auction that was previously held every Friday at Chithode will now be conducted every Saturday. Farmers are requested to sort their turmeric sacks by quality and variety, remove stones, soil, dust, and other impurities, and bring them to the market along with required documents such as a copy of their Aadhaar card and the front page of their bank passbook.

Farmers in the district are encouraged to sell their turmeric at the Chithode regulated market, which operates from its own premises at Kannimarkadu in Nallagoundenpalayam, and get the benefits of this facility, the release added.